Nivia Barboza Ferreira
UX Researcher, Gamer Designer and Lecturer
PhD in Game Design - Art&Design, MA, BA
Senior UX/UI Designer at Bayer
Digital Farming Solutions
Outcome Based Models - LATAM

Design & Research
_problem solver
A dynamic academic professional, I hold a PhD in Design enriched by an experience as a visiting researcher at Auckland University of Technology, underpinning my specialty at the crossroads of design, games, interfaces, and education. Seamlessly blending rigorous academic insight with hands-on industry experience, I excel at creating synergies between research, teaching, and industry engagement. This combination gives me a distinctive viewpoint on the hurdles and opportunities in the contemporary academic landscape. Driven by a firm commitment to equality and diversity, I pioneered and orchestrated the Gaming for All initiative. This endeavor unites academia and industry, fostering dialogue to shape a brighter, more inclusive future.
Design, user experience, human-centred, interface, video games, artificial intelligence, emergence and sports.



